Curiosity is the catalyst. Technology, the engine. And for more than 80 years, Buhl Planetarium has stood as a launching pad.
From its first home on Pittsburgh’s North Side to its current location at Carnegie Science Center, the planetarium has inspired generations to look up and see both the future and the past, the intimacy and the vastness that can only be found in the cosmos.
But in this era of unprecedented access to the internet, images of constellations and far off galaxies that were once the exclusive domain of planetariums are now readily available on any smartphone. How can a planetarium stand out?
Thanks to $1 million gifts from both The Buhl Foundation and The Peirce Family Foundation, The Buhl is keeping those wonder-fueled fires burning by adding some serious sizzle to its 150-seat theater.
Working as the interim communications director for Pitt Global, I helped coordinate the department's most successful Pitt Day of Giving campaign to date (more than doubling the number of individual donors from the previous year, and as a result, earning bonus funding).
Part of the 2020 strategy involved leveraging original social media content designed to target students and alums. To that end, I created, developed, and produced more than 20 videos, which can now be re-edited and repurposed for other uses.
The Pitt Day of Giving video features Ariel Armony, vice provost for Global Affairs and Pitt Global director, discussing the many ways Pitt students are encouraged to experience the world as well as the many ways the university brings the world to its students.
The Chair video is one in a series where Pitt students and faculty talk about their travels, what they have learned from exploring different countries, and what they see as the most challenging issues facing the world today.